Reebok Celebrates 30th Anniversary of the “Shaq Attaq” Dropping This Month

Reebok Shaq Attaq

As Reebok continues to highlight its vast basketball archive through the likes of Allen Iverson’s signature lines, and the stories Pump lineage, the brand has confirmed a September return for Shaquille O’Neal’s coveted “Shaq Attaq” sneaker, which returns 30 years after its first release.

Issued in ’92 for the then-rookie star, “Shaq Attaq” – created by former Reebok designer Judy Close – became Shaq’s first signature shoe. Combining new “Shaq” branding elements with Reebok technologies like a custom-fit Pump bladder and carbon fiber footplate, the design put on display Reebok’s disruptive approach to performance footwear. Most importantly, the shoe provided Shaq with best-in-class comfort and stability on court as he tore down countless rims, backboards, and records.

On its 30th birthday, the shoe returns in near-1992 form, offering premium OG features including the combined Pump-lace closure, carbon fiber footplate, midsole-integrated crosscheck and side stripe, anodized synthetic collar, and Shaq “Dunkman” branding at the tongue-back and heel.

The Reebok “Shaq Attaq” releases worldwide on September 23rd for $170 USD at Reebok.com/basketballSnipesThe Athlete’s Foot, and other select retailers.