Ciele Athletics & Ostrya Collaborate On Joint Adventure Capsule

Ciele x Ostrya capsule
Photo courtesy of Ciele Athletics

Ciele Athletics, the premier name in performance runwear, has announced its first official apparel collaboration with mountaineering brand Ostrya.

Finding common ground in playing outside through hiking and trail running, the MontrƩal-based brands have joined forces to create a joint adventure capsule intentionally designed to support hikers and outdoor adventurers on mountainous pursuits.

Ostrya is a MontrĆ©al-based, mountaineering clothing and equipment brand. With a mission to create technical garments that reflect a progressive aesthetic, Ostrya has continuously aligned and resonated with Cieleā€™s commitment to performance, protection and innovative design.

ā€œWe always like it when the opportunity arises to work with another brand close to home. Ostrya has been making amazing technical garments that come through with a progressive aesthetic, and many of our FRNDs, FAM and team hike and camp regularly,ā€ shares Ciele Athletics co-founder Jeremy Bresnen.

ā€œIt was a natural and easy fit to collaborate with the team at Ostrya to develop a capsule collection that would bring our two brands together,” he continued.

The Ostrya x Ciele Athletics collaborative collection is also referred to as the PUD collection. In hiking terms, PUD stands for Pointless Ups and Downs, referring to those days where oneā€™s elevation profile is a rollercoaster but the rewards, and the views often associated with such adventures, are few and far between.

Ostrya co-founder Simon-David Fortin reflects on the capsule, ā€œThe PUD collection was created to merge both the Ostrya and Ciele universes; itā€™s about running and walking long distances deep into the trails, ensuring one is equipped with the perfect combination of items for the difficult journey.ā€

Similarly, Ciele Athletics co-founder Jeremy Bresnen shares, ā€œWhile itā€™s normal to focus on the positives, the great days and the great rewards, there is a real honesty in this capsuleā€™s theme that the sun isnā€™t always shining, and the work put in doesnā€™t always mean that the trip goes to plan. Working around that idea ended up being really fun, resulting in a collection that celebrates the down days because in the end, those low points make for better high points on the next trip out.ā€

The three-piece capsule features the TRKCap SC – PUD edition, the Sorinoā„¢ļø hemp NTRTShirt and the Alpinum Half-Zip Fleece – Ostrya – PUD. The trucker cap is technically designed, featuring a pinched crown, a modern front panel backed by a COOLmatic 3D air mesh structure for packability, racer mesh for breathability and a higher crown for versatility. The cap also includes a hook and loop PUD patch that can be removed and then reapplied to the loop patch included on the Ostrya lightweight zip-up fleece. The NTRTShirt rounds out the assortment, featuring Cieleā€™s newly engineered Sorino fabric made by mixing naturally hydrophobic wicking hemp fibers with an organic cotton resulting in a structured fabric with a soft hand-feel that delivers top tier performance. Designed by Ostrya, the Alpinum Half-Zip Fleece is the brandā€™s newest and most technical pullover fleece to date, optimized as a lightweight and breathable mid-layer for high intensity activities. The PUD patch from the TRKCap can also be removed and added to the fleece for a different finish.

The Ciele x Ostrya capsule is available via cieleathletics.com and in Cieleā€™s flagship store in Montreal, Quebec, espace | MTL.

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