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Photos: Get Busy Committee, True Love & False Idols Collabo Celebration

Over the weekend (March 5), two-thirds of the Get Busy Committee (Scoop Deville and Ryu) headed into California’s Ventura County for an event celebrating a special tee collaboration with clothing brand True Love & False Idols (TLFI), at streetwear retailer Tradition’s shop in Thousand Oaks. During the event, GBC closed out the evening with an in-store performance, while Tradition showcased the TLFI pop-up shop and released their…
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UNDRCRWN, Tradition Collabo On ‘L.A. Blake’ Tee For NBA All-Star Weekend

In anticipation of the upcoming 2011 NBA All-Star Weekend in Los Angeles, UNDRCRWN has teamed up with L.A.-based specialty retailer Tradition for the release of a limited tee, dedicated to local Clippers rookie Blake Griffin. Dubbed “L.A. Blake,” the limited run of tees are exclusive to Tradition, and will be available starting Wednesday (January 19) at their retail locations (Ventura, Calif, and Thousands Oaks), as well as their online store…
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Tradition Releases Their ‘Headphone Hoodie’

Southern California streetwear retailer Tradition — which boasts locations in Ventura and Westlake Village — just released some new hoodies, branded with their OG Crest logo. The Headphone Hoodie features a one-color “OG Crest” logo on the chest with the word “Tradition” printed on both sleeves. It also uses patent-pending HB3Technology, which contains a standard headphone jack in the front pocket that plugs into any headphone-compatible device…
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Tradition Re-Opens New Location, Debuts The Hundreds Holiday Line

Southern Cali streetwear retailer, Tradition, announced this week that they will be re-opening their new location in Thousand Oaks, California on Friday (November 5) … and are throwing a party to celebrate. “We’ve been hard at work, and after just a few short weeks we are now ready,” said Tradition founder, Andrew Kline. Their opening party will feature the debut of the The Hundreds’ new holiday line…
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Tradition x No One x BallerStatus: ‘The Substance’ Release Party This Saturday

We’ve teamed up with Southern Cali streetwear retailer for an exclusive record release party for the duo known as No One, consisting of buzzing rappers Noni Spitz and Dae One. The duo are two totally separate individuals coming together to create music with true meaning and giving back. Dae One has has formed No One with with Noni Spitz to put together a new album, titled The Substance
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So. Cal Retailer Tradition Drops Two New Era Fitteds

Southern California streetwear retailer, Tradition, recently teamed up with New Era to release two new fitted caps featuring their “OG Crest” logo. The hats, set to drop this week, will be available in two colorways: a classic black, white, and charcoal grey, as well as a grey, black, and fire red. The “OG Crest” Tradition x New Era fitted will be available on Wednesday (June 23)…
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NBA Rookie Stephen Curry Teams Up With Tradition, Heist & Co For Limited Tee

Our friends over at So. Cal streetwear retailer, Tradition (Westlake Village & Ventura, CA), have teamed up with Golden State Warriors rookie Stephen Curry and Heist & Co. for a limited edition tee, dubbed the “Baby Faced Assassin”. Due to his love for streetwear, Curry discovered the retail hotspot recently and makes sure to stop in while in Los Angeles. So, when the collabo opportunity arose, he jumped on it…
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