PUMA links with model Cara Delevingne and PRETTYMUCH for the launch of its AW18 PUMA Bodywear collection.
The five piece band, who have been coined as 2018’s artist to watch, got together in LA with Cara and PUMA to shoot the campaign. All of them are styled in PUMA underwear, showcasing how these pieces can be worn for laid back style.
PRETTYMUCH wear the new line of PUMA Men’s Boxers from the PUMA Lifestyle Bodywear collection, an all-new range of premium underwear with subtle designs, made from ultra soft and luxurious fabrics for ultimate comfort and breathability. The iconic PUMA logo on the waistband is featured in the waistband.
Cara is wearing a mix of styles from the PUMA Women’s Bodywear collection — including the Deep V Bra and High Leg Short, Racerback Bra and Mini Short and Bralette and Bikini.
The new PUMA Bodywear collection is available now in Europe — online at PUMA.com, PUMA stores and select retailers in Europe.