Kobe Bryant Makes $200M Off $6M Investment in Sports Drink

Kobe Bryant
via Neon Tommy / CC-BY-2.0

Retired NBA legend Kobe Bryant plopped down $6 million for a minority stake in sports drink BodyArmor, which has now been acquired (partly), returning Kobe a cool $200 million.

According to reports, Coca-Cola announced that it had purchased a minority stake in sports drink BodyArmor.

Based on the valuation of the Coca-Cola deal, Kobe’s stake in the company is now worth around $200 million, sources tell ESPN.

Kobe is now the fourth-largest investor in the brand, behind the brand’s co-founder Mike Repole, Coca-Cola and Keurig Dr Pepper.

The news of Kobe’s massive return is the for a modern-day athlete in the business world for a while now. LeBron James made $30 million from a small stake in Beats by Dre when it sold to Apple in May 2014. James also invested less than $1 million into pizza chain Blaze in 2012 — that investment is now worth approximately $40 million.