Adidas Introduces PureBOOST Go With A$AP Ferg

Adidas PureBOOST Go

Adidas has unveiled a brand new runner called the PureBOOST Go, which it is launching with the help of A$AP Ferg.

Made specifically for the urban city runner, the sneaker sportsadvanced technology, including the brand’s popular BOOST cushioning.

Specifically, the PureBOOST Go features a new Expanded Landing Zone, which is a wider forefoot platform for increased stability in lateral movements. There’s also a deconstructed circular knit upper for a breathable, flexible fit, while a full-length BOOST midsole adds endless energy return.

To celebrate its launch, A$AP Ferg has dropped an exclusive running track titled “BRAG”.

The Adidas PureBOOST Go launches in the U.S. on July 19 and globally on Aug. 22 at adidas’ web store and retail locations. Ferg’s exclusive track will drop on adidas’ website on July 24.