Adidas Partners With Da Beauty League for 2018 Summer Season

Adidas x Da Beauty League for 2018 Summer Season

Though the NHL is off for the summer, Da Beauty League has kicked off its 2018 summer season, returning to Braemar Arena in Portland, OR for a third season (July 11 – Aug. 22).

This season, Da Beauty League partners with Adidas to become its official hockey brand for the season.

“As the creator sports brand, we seek to inspire through our products, our athletes, our style, and in communities, and we’re excited to partner with Da Beauty League to bring some of the game’s best creators together for some of the greatest pick-up games in a fast, raw and edgy environment,” said Dan Near, Sr. Director of adidas Hockey. “This new partnership is unique opportunity to help empower generations of hockey players to play the game we love, to give back and make the game more accessible, and to continue to build and pass along hockey culture.”

As Da Beauty League’s title sponsor, Adidas Hockey will supply teams with adizero Authentic Team Jerseys. Each jersey features the team’s sponsor and include debossed shoulders, the adidas performance neckline, double-layer elbow and shoulder reinforcement, and underarm mesh inserts for breathability.

Da Beauty League will host 24 regular season 4-on-4 games starting July 11, culminating in a three-game playoff tournament and Cup raising Aug. 20 and 22.