Kanye West’s social media takeover continues.
Apparently, the global rap star is planning to return in a big way… including the evolution of his YEEZY brand,
One of the first steps is filing for his trademarks.
According to TMZ, Kanye’s team has submitted trademark applications for YEEZUS… and not just for clothing, but a range of categories, from music and sneakers, to cosmetics and kitchen appliances.
Additionally, he’s filed docs for a new California company called Yezzy Offshore Inc. earlier in the month.
As evident on Twitter, Kanye has a huge vision for the future. ” Yeezy will hit a billion dollars this year. It is the 2nd fastest growing company in history,” he tweeted.
We have 160 positions to fill by the end of the year. Yeezy will hit a billion dollars this year. It is the 2nd fastest growing company in history. It is a unicorn on its way to becoming a decacorn.
— ye (@kanyewest) April 25, 2018