In4motors, a part of Honolulu-based In4mation, has partnered with Japanese car equipment company Moon Eyes for the launch of his apparell collection.
As In4mation’s brand has grown, so has its fan base of core car enthusiast, resulting in the birth of In4motors — a program that celebrates the friendships and creativity of the car community in Hawaii.
“As a brand, In4mation is doing some really great things that play into both street and car culture,” says In4mation’s marketing director Jun Jo. “Its something that has happened naturally as from the very inception of In4mation we had a core group of Car guys that supported us from day one.”
The collection boasts a mix that blend Hawaii, In4mation and Mooneyes together. Hand drawn shakas, Aloha and the iconic Moon Eyes logo is seen throughout a selection of hats, tees,pins and license plate frames.
“In the Tradition of Mooneyes, I wanted to create something that would mix with their hot rod nostalgia at the same time sprinkle a little twist of island and In4mation style’n to the capsule.,” says Keith Kanagasuku, IN4MATION’S designer.
The In4motors x Moon Eyes collection drops March 24 at Moon Eyes’ shops in Japan, In4mation shops in Hawaii and online.