Adidas Introduces the Crazy BYW

By Staff  |  02/14/2018

Adidas' Crazy basketball silhouette returns in a reimagined state and upgraded with BOOST technology. Here's your first look at the Crazy BYW (Boost You Wear).

The new sneaker takes inspiration from adidas’ Feet You Wear line, which started in 1996 with the EQT Top Ten 2000, when Kobe Bryant became one of the first players to rock them.

Now, with the BYW line, the sneaker blends the brand's BOOST technology with a new podular construction that allows the shoe to bend with the natural movement of the wearer’s foot. Each pod is completely separate, which essentially enhances movement and brings comfort to lifestyle basketball.

The upper features a blend of breathable knit, hits of leather and embroidered details.

The Crazy BYW also preserves the distinctive lacing system, maintaining a connection with its ‘90s roots, while include subtle nods in the upper design to transition from past and present within the Crazy collection.

The Adidas Crazy BYW is set to launch worldwide on Feb. 15 at adidas.com for $170 USD.