PUMA kicks off Spring/Summer 2018, with the continuation of of PUMA Women’s “DO YOU” campaign.

Model-actress Cara Delevingne leads the pack, appearing in the campaign imagery by photographer Cass Blackbird, while sporting the latest PUMA Women’s Sportstyle collection.

The footwear is highlight, with the Musecoming in a feminine “DO YOU” color palette and minimalist design. It features a slip-on sock construction with elastic cross over straps on the upper and heel and with subtle PUMA
branding on the heel.

The sneaker drops first in luxurious colorways ,with a satin-like upper and a minimalist white midsole.

The PUMA Women’s Muse drops Jan. 18 at select retailers worldwide.