After nearly a decade, N.E.R.D. released a politically-charged album earlier this month, carrying a title inspired by their origins, No_One Ever Really Dies.
To commemorate their re-emergence, N.E.R.D. curates a collaborative collection with Pharrell’s Billionaire Boys Club.
The exclusive assemblage of apparel features crewnecks, basic hoodies and graphic T-shirts. The pieces feature N.E.R.D.’s brain logo instead of the usual BBC astronaut, as the “No_One Ever Really Dies” moniker spans across the front of the materials in BBC’s signature curve script font.
BBC’s sister line, “BGC”, is also included within the collection. Both BBC and BGC find themselves separated by stars in the N.E.R.D. logo script.
The N.E.R.D. x Billionaire Boys Club capsule is available now at BBC’s NYC flagship location.