After seeing success with their line of men’s underwear, PSD Underwear expands into the women’s segment, with a line of undergarments for the ladies.
The NBA player-owned brand, which is debuts what it calls an athleisure line for fashion-forward females, with a cut for every type of woman. Items include boy-shorts, bikini’s, and thongs, as well as sports and triangle bras.
The new women’s offerings will also feature both popular crossover prints from the men’s line, including the fan favorite 90’s cup, as wel las exclusive prints, like the peach emoji design.
In the coming months, PSD’s women’s line will be presented by a number of top women celebrities and athletes, which will be featured in the coming months. For those unaware, PSD is owned by all-star athletes Kyrie Irving, Jimmy Butler, Marshawn Lynch and Chandler Parsons.
PDS Underwear’s women’s line will launch this holiday season at select retailers (including Forever 21, Zumiez, Shiekh Shoes, Villa, Journey’s, Dick’s Sporting Goods) and their online store.