Rising Chicago rapper Famous Dex has teamed up with called Lonerism Clothing Co. for a one-off tee, dubbed “Tap In”.
“Working with Famous Dex on this collaboration was an easy call, he’s a creative genius,” said Sour Matt, founder/creative director.
Matt previously served as creative director with a number of popular brands including Colt 45 Malt Liquor and Dutch Masters; and will carry the same role at their new company.
“When people hear those words they get motivated and excited so they both wanted to share that energy with the fans and encourage them to always ‘Tap In’,” said a press release.
Currently, the Lonerism Clothing Co. website carries a number of tees and long sleeves, starting at $40 USD.