Google Celebrates Hip-Hop’s 44th Anniversary

By Staff  |  08/12/2017

Google pays tribute to hip-hop

August 11, 1973 is widely considered the very day the genre of Hip-Hop was born. With the 44th anniversary here, Google celebrates the milestone.

On Friday, the search engine transformed its doodle/logo on its homepage to a graffiti-inspired image and turntable.

It was created by graffiti artist Cey Adams, and is interactive, allows users to check out a turntable to sample and mix classic tracks. "The project is rooted in honoring the past," he said in an interview by Google Friday.

The doodle also includes a storytelling element narrated by Fab 5 Freddy, who co-hosted the popular hip-hop show Yo! MTV Raps.

If you don't know you're history, Hip-Hop was birthed at a party in the Bronx on Sedgwick Avenue. During the party, DJ Kool Herc took songs and only played the instrumental parts -- which are called breaks -- instead of the entire tune. From there, the rest is history.

"Hip Hop originated as a way for young people to focus on something positive in the midst of the negative forces around them," said Perla Campos, one of the creators of the doodle who works at Google. "So I want people to feel that same hope and positivity from this Doodle."

For more behind the scenes about Google's tribute to hip-hop, check out their blog post here.