Every iteration of Damian Lillard’s signature shoe with Adidas has never received the BOOST sole, despite the technology gracing other basketball shoes. Why? Well, there’s a reason.
Since releasing his first signature with Adidas back in 2015, each version has been priced very affordably. Both the D Lillard 1 and 2 hit retail at $105 USD, while the Dame 3 got a slight price bump at $115 USD.
Dame apparently wants to keep it that way.
When asked specifically about BOOST technology not being implemented into his signature line, via a fan on Twitter, he offered an explanation. “Make my shoe more expensive than I want it to be,” Dame replied.
@Dame_Lillard Bruh I like what you're doing with your kicks but why haven't you added the boost technology I am curious?
— GlocksaMa1g (@GlocksaMa) August 6, 2017
Make my shoe more expensive than I want it to be https://t.co/htrkzJGDZe
— Damian Lillard (@Dame_Lillard) August 7, 2017
Adidas recently unveiled the Dame 4, which will feature Bounce cushioning, instead of the popular BOOST sole.
The upcoming adidas Dame 4 releases October 6th.