Looking to get high? Now you can snort chocolate. Wait, what!!!?
According to reports, Orlando-based Legal Lean is rolling out a “snortable” chocolate powder called Coco Loko that’s being marketed as a drug-free way to get a buzz.
Coco Loko is made from cacao powder, gingko biloba, taurine and guarana, which are commonly found in energy drinks.
Founder Nick Anderson, 29, tells The Washington Post that he heard about a “chocolate-snorting trend” in Europe a few months ago. So, he ordered a sample and tried it. “At first, I was like, ‘Is this a hoax?’ And then I tried it and it was like, okay, this is the future right here,” he said. He then invested $10,000 into making his own concoction, which is now created by an Orlando-based supplement company.
Apparently, the effects of Coco Loko last about 30 minutes to an hour, and give the user an “almost like an energy-drink feeling, like you’re euphoric but also motivated to get things done.”
Currently, Coco Loko is not approved by the FDA, but hit shelves in the U.S. last month.