Not sure if you caught it or not, but McDonald’s said its Twitter account was hacked on Thursday (March 16), after an insulting tweet directed at President Trump was published.
Posted just after 6 am PT on McDonald’s main account, the tweet called Trump a “disgusting excuse of a President”, while making fun of his hand size. It also said they wanted Obama back.
It was online for about 20 minutes and pinned to the top of McDonald’s Twitter feed, before eventually being deleted.
Later in the day, McDonald’s said in a tweet that Twitter had informed it the account had been compromised. “We deleted the tweet, secured our account and are now investigating this,” McDonald’s said.
The comments drew either praise or criticism from followers, and caused McDonald’s Twitter mentions to spike more than 150%. Two-thirds of the mentions showing emotion were positive, said reports.