LEUS officially opens its door this week, offering up some color and creativity to the otherwise mundane options for beach towels.
The debut line of towels will include 18 pieces, each of which will highlight lifestyle artwork and imagery curated by artists, athletes, and influencers. Each piece will boast Jacquard woven,Turkish and 100% cotton materials, while featuring imagery such as kush, pineapples, waves and other prints.
Pro surfer Conner Coffin has come aboard as a partner, as well as an ambassador, alongside surfer Clay Marzo and legendary surf photographer Brian Bielman to help in the new creative journey.
“I’m so stoked to help launch and stand behind LEUS. The process has been incredible and we’re ready to share some fun with the world,” says Coffin.
Initially offering eight collections, LEUS plans to offer a diverse array of unique designs for a variety of tastes for Spring 2017, all being curated and inspired by like-minded artists and athletes.
For more info, visit the official website here.