Exotic car maker Ferrari is planning to build a new theme park in North America, reports Bloomberg.
After failing to compete in the luxury-goods market, the brand plans to shift focus to areas where it is succeeding. One being their strategy to license its name to amusement parks.
There’s currently a Ferrari World in Abu Dhabi, which features racing-themed rides; another called Ferrari Land near Barcelona, set to open next year; and a third being developed in China.
And… there’s plans for a site in North America, though details are currently unknown.
Where would you like to see a Ferrari World?