This weekend the 15th annual Jordan Brand Classic returns to Brooklyn. And to pay respect to the basketball culture in NYC, Jordan Brand will reintroduce 166 Flatbush, as a pop-up boutique for Nike+ members only.
The 166 Flatbush pop-up will over the brand’s best in class services, experiences and product to the city.
For more information on the week’s activities and sign up to become a Jordan member, visit Jordan.com/JBC.
This year’s Jordan Brand Classic will commence on Friday (April 15) at 1:30pm EST with the International game, which will include 40 players from over 20 different countries.