No cable? Don’t worry. This upcoming season, you can stream NFL games on Twitter!
NFL commissioner Roger Goodell announced Tuesday (April 5) that Twitter has won the digital streaming rights to stream the league’s Thursday night games.
According to ESPN, the NFL offered the package to a host of companies, including Facebook, Amazon and Verizon, which is in the last year of a sponsorship deal. Twitter obviously won.
Terms of the deal with Twitter were not disclosed.
— Roger Goodell (@nflcommish) April 5, 2016
“Twitter is where live events unfold and is the right partner for the NFL as we take the latest step in serving fans around the world live NFL football,” Goodell said in a statement. “There is a massive amount of NFL-related conversation happening on Twitter during our games and tapping into that audience, in addition to our viewers on broadcast and cable, will ensure Thursday Night Football is seen on an unprecedented number of platforms this season. This agreement also provides additional reach for those brands advertising with our broadcast partners.”
Furthermore, the NFL says the games will be free, meaning viewers do not have to be registered Twitter users to stream the games. The rights package also includes in-game highlights of the Thursday games and pregame Periscope broadcasts from players and teams.
You can also watch NFL Thursday games on CBS or NBC, as well as the NFL Network.