Apple has released two new promo videos, in support of their latest iPhone 6S.

In the first clip (above), dubbed “Hey Siri”, actress Penelope Cruz tests our the A.I.’s knowledgebase, before others showcase its different uses, from restaurant recommendations to trivia questions to playing a song.

The other clip (below), dubbed “Ridiculously Powerful”, offers up a look at its features, including high-powered technology, such as a super-fast 64-bit A9 chip with an embedded M9 coprocessor… and how it translates to the phone’s uses.