G-Shock Camo Ball NYC (Recap)

By Rob Lee  |  06/18/2015

G-Shock celebrated the launch of its GD120CM watch, along with a new Camo Series, via an invite-only event in NYC called the Camo Ball.

We offer a recap of the event, which featured DJ sets from DJ Wonder and Los Angeles-based DJ SOSUPSERSAM.

G-Shock's Camo Ball serves as a nod to New York City's pioneering style, which as long since transcended its military roots to become a timeless favorite of the fashion set. Juxtaposed against the concrete jungle, the event highlights the versatility of the design.

Also during the event, we caught up with G-Shock marketing manager Mike, who gave us a brief rundown about the brand's new Camo Series, available in patterns like Tiger and Woodland Camo.