Jordan Geller, aka Jordy, is a lifelong sneakerhead, dating back to his childhood in the 1980s.

His passion from the culture led to a reseller business that grew into more than $1 million worth of inventory. His biz grew so much that it drew the attention of Nike, who ultimately banned him across the board. From there, Jordy came up with the idea for the Shoezeum, which was first toured by the heads of Nike back in 2011.

He sat down with SneakerWatch recently, breaking down his story, of building his reseller business, being banned by Nike, and figuring out his next movie, the Shoezeum.

For more info, visit, and take a tour in the video below.