Reebok continues its 25th anniversary celebration of the Ventilator by linking up with Detroit retailer Burn Rubber for this collaborative version.
Inspired by Burn Rubber co-founder Roland Coit’s childhood trips to Boblo Island Amusement Park in Ontario, the “Boblo Boat” pays homage to the 45-minute ferry rides to the park. The shoe features the boat’s grey, white and blue design, as well as its bright yellow smokestack. Icy outsoles act as a nod to the waters of the Detroit River, while Burn Rubber’s own signature hangtags and heel branding have been redesigned to imitate the boats’ infamous dock.
The “Boblo Boat” Ventilator drops May 16 at Reebok accounts worldwide.