NBA franchise, the Milwaukee Bucks, unveiled its new logos on Monday night (April 13).
The new logo features a forward-facing buck as the current primary logo, which designers said was updated for a “fiercer and more aggressive” look. It’s an older, 12-point buck instead of an eight-pointer.
Green remains the dominant color in the primary logo and secondary logo (which is basketball-based and features a stylized “M”). Red has been removed, replaced instead by cream color, which symbolizes the region’s history for a shade of brick found in older Milwaukee buildings.
The Bucks also are introducing a blue accent to a third logo featuring the geographic outline of Wisconsin. Blue is a nod to the importance of the Great Lakes in the region, the team said.