Ray Ban gives their iconic Wayfarer silhouette a rugged makeover for 2015, rolling out this “Denim” edition.

The classic model is meticulously layered with denim, created after two years of research, which has resulted in a high-tech layering process that gives each pair a completely unique look that the brand says will get better with age and wear. Each pair is then finished with original rivets.

The Ray-Ban Denim Wayfarer comes in either blue or black denim and is available now at select retailers, including Eyegoodies.