Nas took to Los Angeles’ Orpheum Theatre on Saturday night (October 18), to celebrate the 20th anniversary of his debut album, Illmatic, and offered a screening of its celebratory documentary, entitled Time Is Illmatic.
From his beginnings, on the streets of New York’s Queensbridge neighborhood, to a seven times platinum global icon, Nas has never stopped and never settled in his pursuit of greatness. Hennessy recognized this passion and enlisted the rap legend as a brand ambassador for its award-winning cognac, helping present the documentary chronicling the journey to Illmatic.
The film examines the environment and individuals closest to the lyricist, who at the age of 20, released one of music’s most iconic records of all-time. Personal accounts from his family, neighborhood friends and hip-hop luminaries piece together the film’s personal narrative.
The night culminated with an exciting performance from Nas at the closing of the film, running through Illmatic, front to back. Though it started with some minor audio setbacks, Nasty Nas passionately rocked the mic, rapping one track after another, and even sprinkled in a few other classics from his 20-year career.
Director One9 and Writer Erik Parker had this to say, “Through his music, Nas inspired us to achieve great things in our own lives. This documentary, ten years in the making, is an homage to Nas and the power he has to reach people with his words and give a voice to the voiceless.”