Rihanna - Rogue Men

Rihanna unveils her first men’s fragrance Rogue Man, via its accompanying ad campaign.

In the ads, the pop star gets up close and personal with a shirtless male model in a pair of the black-and-white photos.

“FINALLY!!! #ROGUE for MEN is here September!!! I’ve waited years for this moment!!” tweeted RiRi. “LADIES!!! This September wake up next to your man smelling like this!!! Makes you wanna steal his Tshirts.”

Her women’s fragrance Rogue debuted last fall, and was nominated for Fragrance of the Year at the FiFi Awards.