Kendrick Lamar Takes Over SXSW’s iTunes Music Festival

By Staff  |  03/13/2014

Kendrick Lamar headlined the iTunes Festival at SXSW on Wednesday night (March 12), shutting things down after his TDE fam, ScHoolBoy Q and Isaiah Rashad, took the stage.

K.Dot opened his set with "m.A.A.d City," before breaking into cuts off his Section.80 mixtape and platinum debut, good kid, m.A.A.d city. Jay Rock surprised the crowd with his verse on "Money Trees" and his own song "Hood Gone Love It," while SZA filled in on "Bitch, Don't Kill My Vibe."