BallerStatus Joins Crown Royal’s NBA #ReignOn Campaign

By Staff  |  01/16/2014

Crown Royal - #ReignOn

We have some exciting news to announce. First off, here's a little background. Back in November, Diageo -- the spirits giant behind brands like Ciroc, Crown Royal, Baileys and Captin Morgan -- announced a multiyear partnership with the NBA to become their exclusive spirits partner.

With that being said, Canadian Whisky brand Crown Royal invited and its owner Jay Casteel into their first-ever Crown's Center Court influencer program, consisting of tastemakers from around the country, each of which will rep for their hometown teams. Being from Los Angeles, we were tapped as the official Crown influencer for Lob City, otherwise known as the L.A. Clippers.

As part of the program, we will bring you exclusive content, including photos, videos, and stories, as well as awesome giveaways (to be unveiling in the coming weeks) around the Clippers and Crown Royal.

So, to stay up to date and for a chance to win cool Crown and NBA prizing, follow us on Twitter (@BallerStatus, @JayCasteel), and tweet at us the hashtag #ReignOn.

Stay tuned for more info...