Fitbit Releases ‘Force’ Fitness Tracking Bracelet

Fitbit Force

Fitbit announced this week the release of its latest fitness offering, the Force bracelet.

The new Force device looks like a watch, but tracks your activity and monitors your sleep, while offering all the info via an OLED display that also doubles as a watch and caller ID. It connects to your iOS and Android devices using the built-in Bluetooth, while its accompanying Fitbit app lets you track your progress across multiple platforms.

The Fitbit Force bracelet is available now in black or slate colorways at for $130.

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