Fashion designer Alexander Wang announced recently that New York rapper Azealia Banks will be the new face for his upcoming Fall 2012 T campaign, already appearing in a new viral campaign, upped via Youtube.
“She exudes a certain rawness that makes her a very unique talent,” Wang told Style.com. “I loved working with her on this video for T Fall 2012, and think the collaboration captures a collision of energies.” This isn’t the first time their paths cross; Azealia was Wang’s date to the 2012 MET Ball in May and she has provided the music for his Spring 2012 AW campaign with Liya Kibede.
Wang has worked with various musicians in his T campaigns in the past, including Santigold and Spank Rock, then Die Antwoord, and now, Azealia Banks.
The Fall 2012 T campaign was directed by Daniel Jackson, styled by Alastair McKimm, and features Azealia’s song “Van Vogue” from her recent EP 1991.