Bryan Scott

Bryan ScottBuffalo Bills safety, Bryan Scott, recently released a brand new music single called “Dedication,” and in support of its release, launched his “Show Your Dedication” video contest to give others a chance to win a free trip to Super Bowl XLVI.

When the NFL lockout paused Scott’s passion earlier this year, he dedicated the extra time toward his other great love — music. Scott collaborated with his music producer brother Brandon Scott to record his recently released debut single, which a rep for the athlete says “showcases his vocal, instrumental and songwriting capabilities.”

For the “Dedicated” music video, Scott engaged some of his NFL friends and competitors who also share a love for music — including Atlanta Falcons’ Ovie Mughelli and Stephen Nicholas, Buffalo Bills’ Arthur Moats, and Jacksonville Jaguars Pro Bowl Montell Owens.

The inspirational song encourages people to “aim for the moon” and stay dedicated to their passions.

According to Scott, the project came naturally. His love for music dates back to age eight when he taught himself to play piano, drums and saxophone.

As part of the “Dedicated” single launch, Scott’s “Show Your Dedication” contest encourages people to produce and submit their own advertisement or promotional video that showcases their personal passion and their dedication. The winner will receive a “Big Game Prize Package” which including two tickets and an all-expense paid trip for two to Super Bowl 2012 in Indianapolis, as well as $5,000 to directly support the continued pursuit of their passion.

Additionally, they will get a feature in the compilation music video for the single.

“I am blessed to have passions that keep me focused and motivated even during challenging times; but I know too many people never get a chance to live in their own passion,” said Scott. “I wanted to make ‘Dedicated’ more than an expression of my own passion, more than a single people can jam to, but also a vehicle for bringing people closer to living out their own passions and fulfilling their dreams.”

Here’s the contest rundown:

  • Produce your own ad or promotional video. Create an advertisement or promotional video (up to one minute) that showcases photos, video footage and/or natural audio of you experiencing your passion.
  • Upload your video on ShowYourDedication.com, and complete the entry form explaining your passion and what you would do with the $5,000 donation to support your passion.
  • Promote your video during General Submission voting. All video submissions will be screened and, upon approval, posted on ShowYourDedication.com for the general public to view and vote for their favorites. Invite your friends and family to view and vote for your video during this time. The general public will have unlimited votes during this General Submission voting period before December 5, 2011. The TeamBScott review panel will select ten finalists based on the video‚Äôs creativity, dedication to the passion and total number of votes. Ten finalists will be announced and posted on ShowYourDedication.com on December 20, 2011.
  • Promote your video during Finalist voting. The final winner will be selected out of ten finalists based solely on votes. So, if you make the final 10, you will need to promote, promote, promote. Ten votes will be allotted per person during this Finalist voting period. Encourage as many of your friends and family, as well as their friends and family, to view and vote for your video.

Video submissions for the contest will be accepted through November 4th. The finalist who receives the most votes by January 3, 2012 will be selected as the “Show Your Dedication” winner.

For more info, visit ShowYourDedication.com The “Dedication” single is available now on iTunes.