Timbaland Says He’s ‘Done With Hip-Hop’ , His Fans Watch ‘Desperate Housewives’

TimbalandFresh off the release of his third solo album, Shock Value II, producer Timbaland is changing his tune … or rather the genre of music he’ll continue to make.

In a recent interview with MTV, the super-producer is saying that he’s done with making hip-hop music, explaining that his core-audience watches “Desperate Housewives.”

“I was done with hip-hop a long time ago,” Timbaland explained. “Once my generation left, I left. I do it, but there’s nobody from my generation besides Jay who’s doing it. I look at Lil Wayne as being from my generation. Some people are still acceptable. Kanye is acceptable from my generation.

“After my last album, I know where my bread and butter is at,” he continued. “I know 75 percent [of the people who buy my album] are women who love Timbaland and most are the women who watch ‘Desperate Housewives’ and all those others. I did this research. It’s the women who watch ‘Sex and the City,’ ‘Desperate Housewives’ — all the real go-to-the-bar women like Timbaland, and mostly European women. It lets me know that my fanbase is mostly women and they are from all cultures. So it’s not a person who loves mostly hip-hop. It’s a person who loves everything besides hip-hop.”

It seems he’s already begun the transition too. On Shock Value II, he moved toward a more pop-sounding album, enlisting pop stars such as Justin Timberlake, Katy Perry, Nelly Furtado, and Miley Cyrus, rather than huge hip-hop stars.

Despite the change of direction, the sequel hasn’t sold as well as the original, which hit platinum sales and topped the charts around the world. But, what album does these days anyway?

Timbo is aware of this very fact too. He actually tells MTV he’s tired of the politics of the music biz and has become less concerned over album sales. In fact, he may give away the next installment of Shock Value for free.

“If this album does as semi-well as the last one, I’m done,” Timbaland said. “I’m not going through the stress no more. I will do it for my fans and give it away for free.”

24 comments
  1. what a faggot haha
    i dont buy his shit anyway but whata fuckin sell out

  2. AND YOU KNOW WHAT? NIGGAZ BETTER NOT SAY A MUTHUFUCKIN PEEP!!! CAUSE TIMB IS 200% TRUTHFUL IN HIS STATEMENTS.. IF YOU DOWNLOADIN & BUYIN BOOTLEGS AND AINT BOUGHT SHIT OUTTA RECORD SHOP THIS YEAR DONT SAY A MUTHUFUCKIN WORD!!! YOUR VOICE DONT COUNT CAUSE YOU HAVENT INVESTED THEREFORE YOU AINT A INVESTOR!!! ONLY A SMALL FEW BUY REAL HIP HOP OR EVEN KNOW WHOs WHO ANYMORE SO.. I HATE IT BUT.. GOTTA PAY THEM BILLS

  3. Overated as nigga fuk dem corny ass beatz gon ahead an cross over wit dat wack shit lol

  4. Mostly Europeans huh?that’s who buys Hip Hip jackass,he wack ass hell anyway I don’t know anybody with any Timbaland albums remember this is the guy that introduced Hip Hop to Magoo enough said,still trying to charge brothas a grip for them European beats his ego is worse than JD.

  5. A very smart financial move Timbo. If it don’t make money, it’s senseless.

  6. Timbo is right!!!! Gettin paper!!! Fuck ghettofied low life nigga’s inda hood! Gettin respect don’t pay the bills… Specially from nigga’s! U already did that! Fuck em! Go Akon! Worldwide!!!!!

  7. what he should say is im jts bitch and i do what he wants cuz i realize hes the only reason people still listen to my beats cuz there his songs

  8. I just want to say, look back, Timbaland has some hella beats and music, esp with Missy and Pharell. I wouldn’t hate on this brotha nor would I sleep on him, talent is talent no matter which way he decides to take his talent! I will for sure be listening and looking out for it.

  9. TIMBO IS CAKINQ EITHER WHICH WAYY.. REALLY DOESN’T MATTER CUS HE’S A PRODUCER &+ AA ARTIST LIKE ONLY HIM &+ SWISS IS ON DAT LEVEL…

  10. iv never been a fan n i aint hating on timberland but what about all his hip hop fans who are true hes just turned his back on them SOLD OUT

  11. Timbo is just talking. He’ll still make hip-hop as long as you got the paper for them tracks. He’s a businessman.

  12. He mad cause his shit aint sellin like it used to. Im sorry to say it timbo but ya beats gettin real stale my dude.

  13. Timbo is evolving like any other great artist. Good for him for staying true to himself, even though it sucks for all of us who are die hard fans of his Hip Hop catalog.

  14. Well tim you gotta do what’s best for you and your good at it all so it doesn’t matter – and the sad thing about it no matter who’s in denial – you ain’t lying. It’s the truth that is your fan base….

  15. HE AIN’T DONE WITH HIP HOP!!!!

    HIP HOP IS DONE WIT HIM!!!!!!!

    PERIOD……………………

    HE DIDN’T EVOLVE, HE MOVED ON!!!!

    HE AIN’T AS HOT AS HE WAS BEFORE!!!!

    his core-audience watches “Desperate Housewives????”

    BUT WHO PUT HIM THERE????

    IT WAS ALL THE HIP HOP LISTENERS!!!!!

    NOW HE GOT A LIL’ BREAD HE WANNA BRAG AND PART WAYZ???

    WUT HE FAILS TO UNDERSTAND IS THAT HE IS ONLY AS HOT AS WE SAY HE IS!!!!

  16. It’s about film and t.v. placements now. The business is evolving players. Selling copies out of the trunk and performing for drunks at over-capacity clubs is for indie artists. Grade A producers compete on a different level. Sales are a reflection of promo and distribution. Placements, however, are based on viewers and ratings. Can I get a song placed on the main google homepage? That’s real paper.

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