Kanye West is seeing a lot of success for switching up his style for his latest album, 808s and Heartbreak. Despite platinum sales, not everyone is feeling Ye’s use of the auto-tune to release in which he sings.
Via a recent interview with Conspiracy Worldwide Radio, Little Brother’s Phonte surprisingly told an interviewer that he wasn’t feeling West’s attempt at singing, whatsoever.
“I’ve heard … pretty much … most of the Kanye West album, and I didn’t like it. I was just like ‘Get the f*** outta here,’ ” said the rapper.
“I personally did not like the album. I thought it was … I honestly thought it was an act of cowardice. I just think that if you’re gonna make the creative leaps to sing, then really sing. Let your voice come out, and let people hear all the idiosyncrasies in your voice because that’s what makes you uniquely you,” Phonte continued.
According to the rapper, after initially hearing West’s 808s and Heartbreak, he was reminded of another popular artist who utilized the auto-tune effect. Ultimately, Phonte says his tune of the robotic effect takes away from your original voice, and that isn’t a good thing.
“Imagine if Aretha Franklin would’ve used auto-tune over ‘Respect.’ It’s like all the soul and actual grit and emotion would’ve been gone. That’s what it’s like to me. I heard [808s and Heartbreak] and was like ‘Ok, this n**** is just biting T-Pain,’ ” he said.
While he understood what West was trying to do with the album’s release, he felt the way the producer did it should’ve been different.
“It’s like he really wanted to do more, but he just really don’t got the talent to do that sh**,” Phonte concluded.