| Tagged with: UNDRCRWN |
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UNDRCRWN Releases 'Greater Than' Capsule Collection
Fashion ♦ Posted 12/06/2011
Sports-influenced clothing brand, UNDRCRWN, has just released a new capsule collection to cap off the year, dubbed "Greater Than." The collection boasts a selection of tees with two topics/names with a greater than sign between than -- the purpose to allow the customer to boldly state and end some of the biggest debates, crowning winners... |
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UNDRCRWN Reveals Lookbook For 2011 Spring/Summer Collection
Fashion ♦ Posted 05/25/2011
For their 2011 Spring/Summer collection, UNDRCRWN channels their "World Champions" styling through the lens of Greek mythology and its visual influence on sports culture. The sports-inspire brand re-works iconic motifs like the winged foot and lightning detailing, as seen in the imagery from the line's lookbook they sent to us. The collection starts by taking on a modern interpretation of Zeus -- the chieftain of... |
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UNDRCRWN Unleashes Limited Edition 'Chicago's Finest' Tee
Fashion ♦ Posted 05/04/2011
UNDRCRWN sure has perfect timing. As Derrick Rose is named NBA MVP this season, leading his Chicago Bulls to the conference semi-finals, the sports lifestyle brand unleashes its "Chicago's Finest" tee. The company says the limited edition tees are "sprinkled with iconic Chi-town graphics", showing the word "CH1CAGO" diagonally across the front of the tee, with a "D" graphic with two red roses crossing it... |
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UNDRCRWN, E-40 Team Up For Limited Edition Snapbacks, Tee Collabo
Fashion ♦ Posted 04/20/2011
In support of his recently released dual albums, Revenue Retrievin': Overnight Shift and Graveyard Shift, Bay Area great E-40 has teamed up with long running sports-inspired brand, UNDRCRWN, for a limited edition collaboration. Reminiscent of the "Rated Rookie" Donruss baseball cards of yesteryear, the UNDRCRWN x E-40 collaboration takes a sports-inspired approach on everything from the packaging to the... |
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UNDRCRWN To Drop Collection Inspired By College 'March Madness'
Fashion, Sports ♦ Posted 03/14/2011
With college basketball's March Madness set to go full steam this week, UNDRCRWN will be dropping a new collection in spirit of this time of year. Dubbed simply, the "March Madness" collection, the new selection of tees honor college history's most legendary teams, people, and moments of the past 20+ years. The collection includes the "FRESHman Five", the "North Cakalak", "The Shark" Tee, the "Crazies",... |
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UNDRCRWN Drops '85 Dunk' Capsule Collection Honoring 1985's Slam Dunk Contest
Fashion, Sports ♦ Posted 03/07/2011
UNDRCROWN dropped their brand new "85 Dunk" Capsule Collection this week, which include four new tees inspired by NBA's annual Slam Dunk competition. The collection is inspired by one of the best years of the annual dunk contest -- 1985. That year was arguably one of the best head-to-head battles in its history, featuring greats Michael Jordan and Dominique Wilkins in the final round, with... |
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UNDRCRWN Drops 'Melo' Tee Celebrating His Move To The Knicks
Fashion ♦ Posted 03/02/2011
Carmelo Anthony finally went home in late February, when he was traded from the Denver Nuggets to the New York Knicks right before the NBA trade deadline, and a clothing company hopped on it immediately, dropping a Melo tee. It was UNDRCRWN, who released the Melo tee, in the traditional Knicks colors. "As an NYC based basketball-lifestyle brand, it was only natural for UNDRCRWN to... |
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UNDRCRWN, Tradition Collabo On 'L.A. Blake' Tee For NBA All-Star Weekend
Fashion ♦ Posted 01/14/2011
In anticipation of the upcoming 2011 NBA All-Star Weekend in Los Angeles, UNDRCRWN has teamed up with L.A.-based specialty retailer Tradition for the release of a limited tee, dedicated to local Clippers rookie Blake Griffin. Dubbed "L.A. Blake," the limited run of tees are exclusive to Tradition, and will be available starting Wednesday (January 19) at their retail locations (Ventura, Calif, and Thousands Oaks), as... |
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UNDRCRWN Unveils Its Holiday 2010 Luxe Varsity Collection
Fashion ♦ Posted 12/23/2010
As the "Brand for Champions," UNDRCRWN harnesses the power of collegiate tradition and "American-made" authenticity with its Holiday 2010 Varsity collection, consisting of new jackets. The new line of jackets focus on rich workmanship and quality fabrics, with specific items such as the "Simon Says" and "Toy Soldier" styles, custom-built in the Pacific Northwest. Each jacket features: 100% melton wool with full-grain leather... |
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UNDRCRWN Drops New Additions To Child's Play Collection
Fashion ♦ Posted 11/08/2010
In October, UNDRCRWN released the first installment of its "Child's Play" collection. Featuring an assortment of tees in primary colors, the palette and graphics were reminiscent of childhood toys and hoop dynasty's of eras past. In November, the brand takes it a step further with the second offering of this three-part series. Featured products include the "UC Tee with Kung Fu Grip," "Playground Champion," "Brotherhood... |
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DJ Jazzy Jeff Teams Up With UNDRCRWN For Michael Jackson Tribute Mixtape
Music ♦ Posted 10/26/2009
Legendary Philly turntablist, DJ Jazzy Jeff, just dropped a tribute to the late Michael Jackson ... a mixtape titled He's the King ... I'm the DJ. The mixtape is collabo Jeff is doing with UNDRCRWN. It will feature a collection of "popular favorites and rare gems from the King of Pop"... |
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