Hell Rell: For The Hell Of It
Monday - November 19, 2007
By: Natalie Hess
What the hell? The release of Hell Rell's debut album, For The Hell Of It, happened almost two months ago. Yet, he still hasn't received much radio play in New York, as far as we've heard, and Hell Rell is from the Bronx.
Hell Rell began his career as part of Dipset, doing his biggest collaboration on Cam'ron's "Get 'Em Daddy (Remix)." He's been featured on Jim Jones' Harlem: Diary of a Summer and Hustler's P.O.M.E., Dipset: The Movement Moves On, Cam'ron's Killa Season and J.R. Writer's History In The Making to name a few. He got the most hype from his mixtapes and street songs, which led to him producing his first album.
His first single, "Show Off," is ironically one of the only good songs on the album, in which -- you guessed it -- he brags about hi material possessions he's about to "show off." He boasts in the songs lyrics, "Just bought a new coupe, hit the block and show it off / Just bought a new chain, hit the club and show it off / I'm a show off."
Another song that has strong hood roots is "I Ain't Playin' Wit 'Em," which also has a YouTube music video that features Hell Rell boldly shooting at some guys on the block. The opening dramatization features some guys starting some beef with Hell Rell and approaching him in a building in the Bronx; next thing we know Hell Rell opens fire and thus, it introduces the song. The song shows that Hell Rell will deal with anything he encounters -- gangsters, hell, murderers, jail, and dope fiends.
Most of the Dipset family are a part of this album, but even they couldn't save it. "I'm the Sh--," featuring Cam'ron, is also a respectable track with fiery lyrics: "See the flies flying 'round me? I'm the sh-- man." Hell Rell sure is confident in himself.
Hell Rell says, "Dipset is back. We back at it like a crack addict. 'Showoff' will get it started." Although "Showoff" is a decent joint, Hell Rell isn't the man to bring Dipset back. He may be the initial player from Dipset to release something new in 2007, but Cam and Juelz have both released new songs that are getting more air time. Some may argue and Hell Rell himself admits that he did this album for the streets, not the fame.
Embracing Hell Rell's new album would depend on whether you're down with Dipset or not. The true fans may feel him, but otherwise, we would need to survey the streets to see how For The Hell Of It would be received. For now, we'll keep watching Hell Rell on "Ruger Rell TV" and his YouTube music videos.
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