Published: Monday - April 23, 2007
Words by Liz "Red" Thomas
Rasheeda (Photo: Big Cat Records)
After several record label woes, female rapper Rasheeda has found a new home at D-Lo Entertainment, where she will release her new album, Dat Type Of Gurl, in conjunction with Imperial/EMI.
Her new album will be released through D-Lo with Imperial Music provide marketing, publicity, online and radio promotions for the project, something the rapper is very excited about.
"I'm extremely excited about D-Lo Entertainment and Imperial teaming up on my project," said Rasheeda. "I finally feel like, together, we will be able to fill the void with what's been missing.
"I feel really good about my new project and confident with who I am and what I have accomplished over the last couple of years," she added.
The female MC hailing from Atlanta, Georgia has been cranking out hits since the early 90s. As a teenager while her friends were transitioning from Barbie dolls to make-up, Rasheeda was busy writing rhymes and perfecting her craft as an MC. Her latest album includes her new single, "My Bubblegum," which is quickly climbing up the charts.
A native of Decatur, Illinois, Rasheeda started out as a member of the teenage hip-hop trio, Da Kaperz. When she decided to launch her solo career she was snatched up by Motown Records, where she released her solo debut, Dirty South, in 2001, which included Southern heavyweights such as Lil Jon, Lil Scrappy, Petey Pablo and Pastor Troy who was featured on her underground anthem, "Do It (Do Da Damn Thang)."
After her Motown stint, she signed to Jive Records, but after sitting on the shelf for some time, she decided to part ways. Shortly after, she signed a deal with Big Cat Records (the label responsible for the success of Gucci Mane) where she release Georgia Peach, but is now with D-Lo Entertainment, who have been hard at work, trying to break Rasheeda beyond her regional success.
"D-Lo has been working hard on breaking Rasheeda over the last couple of years and now with Imperial on board, we will be able to take Rasheeda and D-Lo to another level," said Kirk Frost, of D-Lo Entertainment.
Once Imperial got a taste of this Georgia Peach, they were instantly hooked, and feel she's the next female rapper to blow, especially with the new single, "Bubblegum." "Rasheeda has a star quality with great, catchy records. We're looking forward to putting out a record with one of the best female rappers out right now. 'Bubblegum' could be the female summertime anthem," said Neil Levine, General Manager and Senior Vice President of Imperial.
Dat Type of Gurl features a long list of stars such as Akon, Baby, Jazze Pha and Fabo of D4L. It is slated for release June 19.
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