Young Thug Launches YSL Records

Young Thug

Young Thug has launched his own label, YSL Records.

Reports indicate that the rapper's imprint is an offshoot of the Lyor Cohen-founded 300 Entertainment, which reps not only Thugger, Fetty Wap, Migos, and others.

On Thugger's Snapchat story, he celebrates the launch of YSL Records from the 300 office, alongside 300's Kevin Liles who makes the announcement in front of an office bearing the YSL logo.

"[Young Thug] starting a new venture is going to take us to a different mindset," Liles says in the clip.