SiriusXM Renews Deal With Howard Stern For 5 Years
SiriusXM is reupping with Howard Stern, renewing a deal with the shock jock for five years on a new deal.
The company did not disclose the financial terms of the deal, but he previously renewed his deal in 2015 for five years and $400 million.
Some speculate that the new deal could eclipse $500 million.
Additionally, Sirius signed a 12-year deal with Stern's production company to enter video programming. The company gains access to Stern's audio and video library, spanning his over 30-year broadcasting career.
Back in 2010, when he renewed for five years, Stern sued the company months later for $330 million, claiming that Sirius refused to pay him promised stock awards. It was eventually thrown out of court.
New York-based Sirius had about 29 million subscribers at the end of September.
Stern's "The Howard Stern Show" will continue to be broadcast live exclusively on Sirius's Howard 100 channel and will be available for streaming online and on the Sirius XM app.