TAG Heuer Unveils New Smartwatch

TAG Heuer Connected

Swiss watchmaker TAG Heuer takes its line into the future with the unveiling of the TAG Heuer Connected, its first smartwatch.

The Intel-backed design fuses the brand's craftsmanship with innovative features for the digital age. It boasts a perpetual face and customizable functions, alongside RaceChrono Pro capability, Google Fit, directional wind and weather monitoring... and availability of thousands of apps available via Android.

For those who prefer to go back to an analog version, TAG Heuer is also offering the chance to exchange the smartwatch for a Carrera at the end of the two-year warranty.

The TAG Heuer Connected Watch is available now at the brand's website for $1,500 USD.

  • kliggins

    I was (am) hoping that TAG Heuer, or some other watchmaker, will add a digital, Android Wear interface to a luxury, mechanical watch.