Bud Light Extends Deal With NFL As Official Beer
Bud Light will remain the the official beer of the NFL for another six years.
Anheuser-Busch InBev extended its current deal with the league, which is slated to expire at the end of the 2016-17 season, for another six years... keeping it the official beer through the 2022 season.
A source tells ESPN the deal was for $250 million a year.
via the deal, Bud Light can use the logos of all 32 teams collectively, but will have to have individual deals with teams to put team logos on cans. Anheuser-Busch currently has deals with every team but four -- the Chicago Bears, the Dallas Cowboys, the Minnesota Vikings and the Green Bay Packers.