Finally! McDonald’s Breakfast To Be Served All-Day
Finally! McDonald's breakfast will be available all day.
The fast-food chain had a 10:30 a.m. cut-off time for customers to order from their breakfast menu, but now, they plan to extend the menu to all-day at more than 14,300 U.S. restaurants.
According to the Wall St. Journal, McDonald's has been testing all-day breakfast since March... and approved it in a vote last week.
In an interview, McDonald's USA President Mike Andres said it is the biggest strategic move the company has made since it rolled out its McCafe line of coffee and espresso drinks across the U.S. in 2009.
According to the company, McDonald's restaurants are built to produce lunch and dinner items using the same equipment that makes breakfast... but not at the same time. So, operators needed to add or change equipment and processes.
The all-day breakfast menu goes into affect on October 6.