 Philadelphia is known as the "City of Brotherly Love", but with murders on the rise this year, it seems to be far removed from its nickname.
According to a report from NBC, so far this year, there's been 158 homicides, a 21% increase from last year's number of 146 during this time of the year.
In the hip-hop world, there's the "Stop Snitching" movement, which apparently in Philly, is a phrase many of the local neighborhoods grew up on -- which reports to individuals not giving information to law enforcement and/or different media outlets.
Philly-bred radio personality, Star of the "Star and Buc Wild" morning show on 100.3 The Beat, hopes to help reduce the crime numbers within the city and surrounding areas by launching his "Start Snitching" campaign, which he previously started back in in New York with its struggle with violence back in 2002.
"The 'Start Snitching' campaign is more than just words being spoken on the microphone, it's a commitment I've taken on personally!" Star told NBC.
As far as the backlash he may receive from some hip-hop circles over his "street credibility", he tells GlobalGrind.com: "I don't give a f*** about street credibility."
"Even if ridicule is being pointed at me, I have been an individual all my life. I don't like to lay in a nice, comfortable and peaceful life," he explained. "I don't want animals on two legs violating my rights based upon some silly ass codes. So whether or not they are codes or something they feel that have to oblige by, it doesn't have any say on the barring of my existence, as a rational man. It's very asinine the amounts, not just homicides, but the shootings, that are taking place down here. This is literally the O.K. Corral. So codes don't apply here. There is a much deeper need for peace amongst this particular community."
How effective Star's message will be only determined by time.
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