The Nike Air Max 90 is one of the company's most iconic releases since its debut in 1990. And, with each retro re-release, the excitement surrounding the release is always high.

With the release of the Nike Air Max 90 Infrareds, Primitive Shoes (located in Encino, Calif.) enlisted model Justene Jaro to pose in underwear and the sneakers for a limited tee to go along with the kicks, as well as the release of a matching New Era fitted.

This clips shows off the behind the scenes of the shoot with the sexy Justene. Enjoy.

Head over to PrimitiveShoes.com to get the shoes, tee and fitted.