Romeo Launches College Boyys Clothing, A Line With A Message

By Allen Starbury   /   Published 07/23/10

RomeoAs Romeo Miller finishes up his last year at USC and his athletic career on hiatus due to the controversy over the university's sports program, the young entertainer is switching focuses elsewhere -- one being on fashion.

Romeo is has launched College Boyys clothing, an urban lifestyle brand providing a budget conscious high fashion affordable brand with a message.

While the brand is definitely a business, Romeo is taking a page outta his successful father's (Master P) playbook and giving back to the youth. A percentage of the proceeds of College Boyys clothing will be given back to the communities for at-risk youth programs for education and scholarship funds.

According to its press release, "College Boyys clothing is more than a brand, it stands for something and is making a real difference."

The clothing line is already carried at select retailers across the country, and caters to boys ages 2-7 and 8-20.

It's also endorsed by young celebrities like Lil King and the Fresh Boyys, Jaden Smith, Boo Boo Stewart, Mindless Behavior, Justin Beiber and Big Time Rush.

College Boyys line consists of classy polo shirts, t-shirts, button downs, argyle sweater vests, hooded sweater and jeans. And every hang tag promotes a positive message on the importance of education and going to college.

"When I was a kid, my dad use to write with a marker on my t-shirt, 'I'm going to college' and that imprint stuck in my head and made a difference to me in my life, turning it into a reality," said Romeo. "I want to implant the same positive message to young boys as they dress themselves each day with a feeling of success. They can look in the mirror at themselves with a positive goal in mind for their bright future knowing that going to college can make a big difference in their lives."

The College Boyys brand has a message: "It's actually cool to be smart."

College Boyys clothing

  • MARY

    Great clothing line for kids and a message to send young people college, big ups to romeo

  • JANET

    ROMEO is the man I luv college boyys clothing.

  • Cheryl

    Romeo has a new clothing line, WOW! I think that it is wonderful on how some of the proceeds will be going to at risk children.

  • Big Tymer

    That clothing line looking real good! Preppy and cool. Romeo, you doing yo' thang homie!

  • DANNY

    very cool . this will proly work cause his music and ball didnt.

  • A J

    Doing big thangs Romeo!

  • J Dawg

    THIS A REAL GOOD LOOK! CLOTHING LOOKING REAL SICK!

  • gaetarick

    I'm all for this new, positive venture ... that's gotta be the gayest picture of Romeo(shirt open)LoL

  • http://www.adcdf.com munny

    response to Danny's stupid comment, "very cool . this will proly work cause his music and ball didnt."

    are You kidding me? he's very successful in the music game, whenever he dropped an album it went platinum.

    and ball? do you see any other successful rappers getting full scholarships to attend college? come on now stop the hate fagit

  • Realist

    Keep doing what you do Romeo! Clothing line that gives back, you just keep it coming back to the hood!

  • Skull Dugery

    You doing big thangs little homie! Much luv to yah!

  • BIG MIKE

    I LOVE THE MESSAGE BEHIND THE BRAND

  • Cris

    what a nice dude? keep it up dude...

  • T RAY

    ROMEO ALWAYS LOOKING OUT FOR THE KIDS.

  • Sasha

    all yaw stupid ass hell even waistin post on dis bum! master p had it back in the day and c-murda too but the rest of the fam & movements flop,fail,never pan out or jus pure gaaaaaaaaarbaaage! trill talk!

  • DANNY

    Munny get a life! internet gangsta blogger!!! i can tell u aint ish in life jockin an stickin up 4 dis bum! hahahahahahahaha

  • HARRY

    ROMEO IS A SMART BOSS KEEP DOING YOU HOMIE

  • Sarah

    I love romeo

  • http://www.handoutfreevacations.com/invite/dmccormick MochaWah

    Kudos to Romeo, and I most certainly will be supporting this line and telling all of my friends to support it as well. I am so proud of him and what he's doing for the community. It's up to US to keep that movement going and help support and perpetuate the Positive Message!!!

  • Flinkdrilky

    DELETE THIS TOPIC!!

  • Titi123456718

    Wow