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Xzibit Says To Revive the West: OGs Should Help Newcomers, Artists Gotta Support Each Other

By Ronnie Gamble   /   Published 03/23/10

XzibitThe days of when the west coast dominated radio airwaves and the Billboard charts disappeared a long time ago. The days of unity, where established artists helped the newcomers break onto the scene, seem like a distant past.

Today, aside from a handful of already established artists, the sea of untapped talent are on a constant grind, waiting for their shot to become the next artist to break into the mainstream.

Those OG co-signs have become less and less over the years, and new artists are left with a large task and steep hill to climb.

While Ice Cube recenlty said it wasn't his responsibility to help local Los Angeles rappers, one veteran feels it's one of the keys needed to bringing a vibrant music scene back to the city.

His name is Xzibit.

"I feel like if more of us held down more of our own, it would generate and circulate throughout the whole coast. We'd have a vibrate f***in' scene here," X told BallerStatus in a recent interview, adding that he, himself, got the co-sign of an OG to get on. "How did I get on? What happens if King Tee wouldn't have come through and been like 'Hey man, not only can you drink 40s, you can rap' (laughs). King Tee came through and gave me a shot, and Tha Alkaholiks a shot. It's gotta start somewhere."

During Xzibit's show and prove days, there were showcase events around the Los Angeles area, namely Unity and the Good Life. These shows not only bred guys like X, but also helped launch the careers of other acts such as the Black Eyed Peas, the Hieroglyphics crew, and even Slaughterhouse's Crooked I.

The "Pimp My Ride" host says that if artists could somehow interact and help each other more, the west could have a shot again. X isn't just talking about what could be done either, he's practicing what he preaches.

If you've paid attention to some of the new music he's released as of late, you'll notice collaborations with newcomers like Young De, who X recently formed a group with alongside B-Real. Most recently, he enlisted the skills of young producer Scoop Deville for his brand new single "Hurt Locker", which he couldn't be happier about.

"It gotta start somewhere," Xzibit says. "I think f***in' with these dudes, they gonna be representatives of where we at. Some them the ropes before somebody else takes some more sh** from us."

While the west may have a long way to go to regain the stature it once had, X is taking a step in the right direction.

Make sure to follow Xzibit on Twitter @MrXtothaZ, and watch out for his upcoming solo album MMX, due later this year.

  • BEAST

    True ,I agree with X rather than with Ice Cube .Cube has always been all about himself ,and thats not a good way to move in Hiphop .Its a f***in community ,so help the youth . Youth is the future !!!

  • Gino

    who cares wat X says his career is finished!!!!

  • killuminati

    there is lots of talent in the west, nipsey hustle is dope

  • mr shiggity

    I AGREE WITH CUBE. IT'S NOT LIKE CUBE HASN'T PUT PEOPLE ON. ITS NOT HIS RESPONSIBILITY TO DO THAT NO ONE PUT HIM ON.

  • DreTruth

    Cube ain't feeling that - and he doesn't have too. It's his protocol.

  • b.k. da wrestler

    All we got to do is reunited and stop da bullshit that's all

  • http://thetonygrands.wordpress.com Tony Grands™

    I understand where Cube is coming from, but he has a long list of artist he had around him, & coincidentally none of them are around today. That's odd. There's a reason for that. Just saying.

    X makes a valid point. West coast (namely L.A.) rap cats stopped looking out for each other years ago. Once Suge had a stronghold, our music got watered down, & cats stopped showing love. That can't ever be recaptured, unfortunately.

    The Bay is one of the only cities with any nepotism.

  • http://iamsoze.blogspot.com/ VENGEANCE IS MINE!!!!

    @Tony Grands™ I CO-SIGN YA....

    BUT MAN, WUT EVER WHY ARE ALL THESE RAPPERS TRYING TO GET ON ON HAND-ME DOWNS????

    WUT HAPPENED TO BUILDIN YOUR OWN BUZZ?????

    AND MAKIN REAL MUZIK???

    WHEN THE O.G.'Z MADE IT IT WUZ DIFFERENT THEY BROUGHT FLAVOR AND A FRESH STYLE BUT ARTIST NOW DAYS ARE JUZ BULL SH!T CLONES UN-ABLE TO COME THRU ON THEIR OWN.

    ICE CUBE WALKED OUT OF N.W.A. WITH 75 G'Z AND NO MASTERS OR ROYALTIES.

    HE'S JUZ LETTIN 'EM KNOW: STEP YO GAME UP!!!!!

  • http://cdbaby.com/jsmoothrap J-SMOOTH

    I FEEL X TO THA Z BUT I DISAGREE SLIGHTLY. INSTEAD OF JUST FOCUSING ON A WHOLE COAST WHAT ABOUT THE WHOLE USA COMING TOGETHER TO UPLIFT THE GAME. ALL OF THE INGREDIENTS NEEDED ARE NOT JUST PRESENT ON ONE COAST. IF WE ALL HELP EACH OTHER WE ALL CAN COME UP.FUCC WHERE YOU ARE FROM ITZ HOW YOU WORK.

  • DreTruth

    The bay is the shit - hey!!! Keep grinding.

  • http://thetonygrands.wordpress.com Tony Grands™

    Good points J & VIM.

    When it all comes down to it, an artist has to rely on his own talent & operate by his specific mechanic. Another man shouldn't have authority or that, not even a little. & a grown dude shouldn't want that.

    Nothing wrong with a little help, though. But assistance & reliance are 2 different things.

  • http://theschooltour.com c roker

    Fuck that. Look out 4 K.P. He nice!

  • Pank Lucas

    If the West could just stick together they probably could take over the game again. There is a lot of talent over there but all everybody knows about them is gangsta and skinny pants rap.

  • mistersims

    dats the ? is cube rite for what he said even tho he has helped alot of artist in his time but the only one round is wc cube i do respect n like his music but id say he is an asshole in real life .

    x got more then king t co signing him i mean to not say snoop,dre hadn't co signed him too is the major part of his career he most hav enjoyed too much he forgot it ya know

  • Saxxx

    Cube already put a gang of cats on. (Kam, Mack 10, WC, Yo Yo, Del, allfromthe I, Anotha Level, Lench Mobb, etc, etc, etc)........ where are they now? who knows, but the point is that he did put niggaz on the grind to eat.......lets not talk about the movie Game $$$ that he started for madd cats. that man DID more than enough for the Hip Hop/West Coast Game. back up off the OG

  • http://myspace.com/yungwesty Quin aka Yung Westy

    How the hell the west coast gon come bacc if ppl in are on town hattin on us?? alot of ppl in the coast dont even like the west coast rap.. datz the crazy part! i love the west i eat sleep and breath the west.. all u other cats dat live in cali but aint reppin it need to get the f*Ck up outta here then! Myspace.com/yungwest

    come check my music out
    the Prince of the west
    Yung Westy