 Snoop Dogg and Travis Barker walking the carpet at the Famous Stars & Straps X Snoop Dogg 10 party on Tuesday, Dec. 8 (Photo: Buck Casteel)
In celebration of two milestones -- 10 years in clothing biz and 10 albums deep in the game -- Travis Barker, his Famous Stars & Straps brand and rapper Snoop Dogg rocked Los Angeles on Tuesday (December 8) with a mega-party where the West Coast was in full effect.
Celebrities like DJ Quik, the Lakers' Lamar Odom, Rob Dyrdek, Tila Tequila, Pharrell, The Game, Joe Budden, and Mister Cartoon among others, came through to support the huge achievement.
Around 9 p.m., industry folk and fans luckily enough to score a ticket rat-packed the Vanguard nightclub in Los Angeles on Tuesday evening, and from the looks of the huge line, you could tell it was gonna be a crazy night.
Outside, Barker and Snoop showed off some of their vintage, tricked out rides. Inside, the walls were decorated with history from both the rapper and the long-standing streetwear line. Huge canvas pieces were hung on the wall -- select shots from Famous Stars & Straps' photoshoots and some of their memorable designs throughout the years were on deck, while the coverart for each of Snoop's ten solo albums were shown off in a lit up display.
Looking back, Barker reflected on the 10-year mark for his line. While many clothing lines have come and gone, Famous Stars & Straps has withstood the test of time.
"Nah, never ever," he told BallerStatus.com, when asked if he thought the brand would be where it's at today. "I think anything I've ever sorta done that I really loved, I never watched it progress as it was progressing. It just kinda happens. That means you're just enjoying yourself while you're doing it."
(Check out photos from the event right here )
Everyone finally made their way into the event, had some drinks and mingled. Then, late in the evening, Snoop (drapped in a long gray trench coat) and Travis (rocking a sleeveless Famous tee) finally made their way to the stage to treat the crowd to a medley of songs. When the DJ announced Snoop's arrival, he hopped on stage immediately with his now-classic "The Next Episode" with Barker right on que providing the drums.
Shortly after, the rapper called out for singer Butch Cassidy. "How many people in the house got love for my n**** Nate Dogg? You know Butch Cassidy is his first cousin, so we gonna do a little song from Nate Dogg. It go a little something like this." The beat dropped for Snoop's classic "Ain't No Fun" off his debut, Doggystyle, and the crowd went wild. Cassidy jumped right into the first verse, originally sung by Nate who wasn't in attendence.
 Snoop Dogg and Travis Barker rocking the crowd from the stage on Tuesday, Dec. 8 (Photo: Buck Casteel)
As the performance continued, Snoop and Travis brought out a slew of their collaborators and other West Coast acts. At one point, Pharrell (of the Neptunes) graced the stage to assist Snoop with his hits, "Beautiful" and "Drop It Like It's Hot." Later, Game checked it, breaking right into his collaboration with Barker on "Dope Boys," before spitting an off the dome freestyle.
DJ Quik performed "Tonite," while Kurupt dropped a freestyle or two, in addition to rocking verses from several Snoop gems.
If you were in the crowd, you probably also noticed newcomers like Problem, Nipsey Hussle, Tyga, and plenty of others on stage just vibing, lending a verse here and there, and laughing alongside big Snoop Dogg.
The performance was so classic, anybody that who was there, was just grateful to have witnessed it. In Twitter land, celebrities and others were expressing their excitement.
"Last night was was unreal. History of the West Coast," skater Rob Dyrdek tweeted. "Everybody is in this bitch .. the club is poppin," added Famous Stars & Straps team skater, Darren Harper.
"Incredible! @djquik just ROCKED the stage. Now The Game is on. Pharrell, Apple, Joe Budden, Travis Barker. Chillin w/all my homies. Go SNOOP," DJ K-Sly wrote on her Twitter page.
The next day, even Travis Barker couldn't believe it. "Wow, waking up to make sure last night wasn't a dream," Barker tweeted (@trvsbrkr) Wednesday morning (December 9). "Our party was FU*!#$#! AMAZING. Thanks to everybody that came out last night."
Snoop, on the other hand, seemed liked he knew it was gonna be a big event. On Twitter (@SnoopDogg), he post: "Good lookn to all the homeys that came out to the release party!! That sh** was craccn ... And you do know that jac!!!!!"
Snoop Dogg's new album, Malice N Wonderland, is in stores now. Fans can get their copy on iTunes, or at Amazon.com.
As for Famous Stars & Straps, several new products will be coming in the new year, including limited sneakers. In the meantime, their new Holiday 2009 line is out in time for the holidays. To cop some gear, head over to FamousSas.com.
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